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ICFG Netherlands advised Klantenvertellen on their sale to eKomi


ICFG member based in The Netherlands, Match Plan, successfully advised market leader in the field of online reviews, Klantenvertellen, on their sale to German customer review expert, eKomi. 

Match Plan has assisted Youvia in the sale of Klantenvertellen, Kiyoh and Patientenvertellen to the German strategic party eKomi. eKomi is Europe’s largest independent provider of transaction-based customer reviews and product reviews. This acquisition offers the Dutch market leader Klantenvertellen the opportunity to add even more value to their proposition and will help both Klantenvertellen and eKomi to further accelerate their international growth ambitions.

Klantenvertellen offers companies the opportunity to collect customer reviews through its labels Klantenvertellen, Kiyoh and Patientenvertellen. Meanwhile, Klantenvertellen has collected and published more than 7 million customers reviews on its platform.

eKomi the feedback company is Europe’s first and largest independent provider of transaction-based customer reviews and product reviews. As a global Google partner with more than 200 employees and headquartered in Berlin, eKomi has collected and published more than 100 million customer reviews.

Michael Ambros, CEO and founder of eKomi commented:

“I am very enthusiastic about the collaboration with Olaf Mieras, CEO of Klantenvertellen. The cultural fit with eKomi is great and our investment will help them to unlock and expand additional growth potential in the Benelux. It also marks the next milestone in the buy-and-build strategy we launched together with Pride Capital last year ”.

Olaf Mieras, CEO of Klantenvertellen commented:

“We are very pleased that Klantenvertellen will become part of the eKomi group. This gives us the opportunity to add value to our proposition and accelerate our international ambitions. We also thank Youvia for the past 6 years in which we have become a sustainable market leader in the Netherlands and we look forward to working together with them as a business partner in the future ”.

Led by Erik Smidt, Rens Knevels and Lucas Troelstra, Match Plan has successfully assisted and advised the management of Youvia and Klantenvertellen throughout the entire sales process, drawing up the sales memorandum, identifying and approaching a wide number of potential (international) buyers. Match Plan coordinated the full process and was closely involved in the negotiations. Furthermore, Match Plan undertook due diligence as part of the transaction..
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